The negative scale effect..

Scale is so alluring. All that coverage, all that income. Scaling is an industry. Growth Coaches, Scale up Experts. 1.3 billion items listed on Google. Craft Coaching. Much less popular. 64 million listed on Google. Yet craft is where it all starts. Somewhere, right at the beginning of the product or service was someone dedicatedContinue reading “The negative scale effect..”

Possibility

Are we seeing a return to craft? Where do we go when we understand volume and scale are losing their lustre, and when the mantra of constant growth becomes recognised for the absurdity it has always been? When we can make or replicate almost anything, anywhere, and replace even the most complicated routine professional skillsContinue reading “Possibility”